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American Experience

Chapter 1 | Riveted: The History of Jeans

Watch a preview of Riveted: The History of Jeans

Aired 02/07/2022

American Experience

Chapter 1 | Riveted: The History of Jeans

Clip: Season 34 Episode 1 | 11m 41sVideo has Closed Captions

Watch a preview of Riveted: The History of Jeans

Riveted: The History of Jeans reveals the fascinating and surprising story of the iconic American garment. They’re more than just a pair of pants — America’s tangled past is woven deeply into the indigo fabric. From its roots in slavery to the Wild West, youth culture, hippies, high fashion and hip-hop, jeans are the fabric on which the history of American ideology and politics are writ large.

Aired 02/07/2022

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Corporate sponsorship for American Experience is provided by Liberty Mutual Insurance and Carlisle Companies. Major funding by the Alfred P. Sloan Foundation.

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Liberty Mutual InsuranceCarlisle

Black Cowboys on the Silver Screen

Video has Closed Captions

The real cowboys were (and still are) way more diverse than what people saw in the movies. (6m 39s)

Levi Strauss

You might think that Levi Strauss invented jeans. (53s)

Origins of Denim

Denim is the quintessential American fabric. (54s)

Trailer | Riveted: The History of Jeans

Video has Closed Captions

Discover the fascinating and surprising story of this iconic American garment. (1m 45s)

When Blue Jeans Got a Bad Name

Video has Closed Captions

4,000 motorcycle riders, wearing leather jackets and blue jeans roared into Hollister. (7m 14s)

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Corporate sponsorship for American Experience is provided by Liberty Mutual Insurance and Carlisle Companies. Major funding by the Alfred P. Sloan Foundation.

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